Better Vehicle Rentals®
Identity Design
BVR are Better Vehicle Rentals, offering bespoke vehicle hire services for the TV & Film production industry. Originally part of the ‘Budget’ franchise, now operating independently with a large fleet and a loyal, returning customer base.
Their objective was to enter the industry with their own slick identity, a long-term view to expand, whilst remaining a specialist hire company that understands the reactive nature of their clients’ needs.
From naming to web design, I developed a visual identity with a fresh new direction, targeted to the media industry, with a flexible logo device, vibrant colour palette, new image bank, and graphic devices that work across print and digital.
Transparent solutions for every journey
Every client has a unique journey to embark and we’re proud to give customers a transparent service to help complete their routes seamlessly. From booking to pick up, we offer a joined-up service for every one of our valued customers.
